ATLE BRANDING

Alberta Technology Leaders in Education (ATLE) is an organization that is composed of information technology and technical support staff working in school divisions across Alberta. The previous logo was dated and didn’t reflect the organization’s position of working for technological leadership in school divisions.

The new ATLE logo uses interconnecting nodes and visually plays on creating “networks” for networking specialists. The logo acts as a forward thinking visual for ATLE to position themselves to their audience of IT professionals.